HjemGrupperSnakMereZeitgeist
Søg På Websted
På dette site bruger vi cookies til at levere vores ydelser, forbedre performance, til analyseformål, og (hvis brugeren ikke er logget ind) til reklamer. Ved at bruge LibraryThing anerkender du at have læst og forstået vores vilkår og betingelser inklusive vores politik for håndtering af brugeroplysninger. Din brug af dette site og dets ydelser er underlagt disse vilkår og betingelser.

Resultater fra Google Bøger

Klik på en miniature for at gå til Google Books

The Copywriter's Handbook: A Step-By-Step…
Indlæser...

The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (udgave 2006)

af Robert W. Bly (Forfatter)

MedlemmerAnmeldelserPopularitetGennemsnitlig vurderingOmtaler
372368,238 (3.59)1
"Text1801237 This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed: *8 headlines that work--and how to use them *The 5-step "Motivating Sequence" for generating more sales and profits * 10 tips for boosting landing page conversion rates *15 techniques to ensure your emails get high open and click-through rates * How to create powerful "lead magnets" that double response rates *The "4 S" formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy"--… (mere)
Medlem:resource_center
Titel:The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
Forfattere:Robert W. Bly (Forfatter)
Info:Holt Paperbacks (2006), Edition: 3rd, 432 pages
Samlinger:Dit bibliotek
Vurdering:
Nøgleord:checked, reserve, Nelson, JMC:5243:0EXW

Work Information

The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells af Robert W. Bly

Ingen
Indlæser...

Bliv medlem af LibraryThing for at finde ud af, om du vil kunne lide denne bog.

Der er ingen diskussionstråde på Snak om denne bog.

» See also 1 mention

Viser 3 af 3
Worth re-reading on topics: writing brochures and other sales materials, and others. ( )
  oklimova | Apr 24, 2010 |
I read this book over a year ago and now I *STILL* refer back to it for help with forming catchy headlines.

I recommend it. :-) ( )
  Super-Carly | Dec 25, 2009 |
Useful information for freelance writing
  jtfairbro | Sep 29, 2009 |
Viser 3 af 3
ingen anmeldelser | tilføj en anmeldelse
Du bliver nødt til at logge ind for at redigere data i Almen Viden.
For mere hjælp se Almen Viden hjælpesiden.
Kanonisk titel
Oplysninger fra den engelske Almen Viden Redigér teksten, så den bliver dansk.
Originaltitel
Alternative titler
Oprindelig udgivelsesdato
Personer/Figurer
Vigtige steder
Vigtige begivenheder
Beslægtede film
Indskrift
Tilegnelse
Første ord
Citater
Sidste ord
Oplysning om flertydighed
Forlagets redaktører
Bagsidecitater
Originalsprog
Canonical DDC/MDS
Canonical LCC

Henvisninger til dette værk andre steder.

Wikipedia på engelsk

Ingen

"Text1801237 This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed: *8 headlines that work--and how to use them *The 5-step "Motivating Sequence" for generating more sales and profits * 10 tips for boosting landing page conversion rates *15 techniques to ensure your emails get high open and click-through rates * How to create powerful "lead magnets" that double response rates *The "4 S" formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy"--

No library descriptions found.

Beskrivelse af bogen
Haiku-resume

Current Discussions

Ingen

Populære omslag

Quick Links

Vurdering

Gennemsnit: (3.59)
0.5
1
1.5
2 4
2.5 1
3 10
3.5 2
4 12
4.5
5 6

Er det dig?

Bliv LibraryThing-forfatter.

 

Om | Kontakt | LibraryThing.com | Brugerbetingelser/Håndtering af brugeroplysninger | Hjælp/FAQs | Blog | Butik | APIs | TinyCat | Efterladte biblioteker | Tidlige Anmeldere | Almen Viden | 203,233,520 bøger! | Topbjælke: Altid synlig