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Indlæser... Getting to Maybe: How the World Is Changed (udgave 2007)af Frances Westley, Brenda Zimmerman, Michael Patton
Work InformationGetting to Maybe: How the World Is Changed af Frances Westley
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A practical, inspirational, revolutionary guide to social innovation Many of us have a deep desire to make the world around us a better place. But often our good intentions are undermined by the fear that we are so insignificant in the big scheme of things that nothing we can do will actually help feed the world's hungry, fix the damage of a Hurricane Katrina or even get a healthy lunch program up and running in the local school. We tend to think that great social change is the province of heroes - an intimidating view of reality that keeps ordinary people on the couch. But extraordinary leaders such as Gandhi and even unlikely social activists such as Bob Geldof most often see themselves as harnessing the forces around them, rather than singlehandedly setting those forces in motion. The trick in any great social project - from the global fight against AIDS to working to eradicate poverty in a single Canadian city - is to stop looking at the discrete elements and start trying to understand the complex relationships between them. By studying fascinating real-life examples of social change through this systems-and-relationships lens, the authors of Getting to Maybe tease out the rules of engagement between volunteers, leaders, organizations and circumstance - between individuals and what Shakespeare called "the tide in the affairs of men." Getting to Maybe applies the insights of complexity theory and harvests the experiences of a wide range of people and organizations - including the ministers behind the Boston Miracle (and its aftermath); the Grameen Bank, in which one man's dream of micro-credit sparked a financial revolution for the world's poor; the efforts of a Canadian clothing designer to help transform the lives of Indigenous women and children; and many more - to lay out a brand new way of thinking about making change in communities, in business, and in the world. No library descriptions found. |
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The authors recommend constant evaluation during implementation and finding moments to sit still, to see where social innovators are and to note changes in the social landscape and adjust. Citing the case of PLAN (Planned Lifetime Advocacy Networks) and their struggle to scale their network out, the authors suggest that not every movement can be replicable, or at least not quickly, despite pressures to do so. Other case studies offer more lessons. The case of Opportunities 2000 in Waterloo, Ontario suggested that even though the implementors believed they had only a small but measurable effect, theirs was the motivating force. Others found success through their failure: Roméo Dallaire, a Canadian hero if there ever was one, could not prevent a genocide in Rwanda, and lost everything after he retired. His current stature amongst Canadians has vindicated him, and he finds success in speaking tours around the country. (His stature amongst Belgians is another story.) MADD (Mothers Against Drunk Driving), Bob Geldof, and other cases illustrate the calling, the struggles, the failures, and the changing landscapes social innovators face when making the change they must make.
The authors tend to repeat their stories for effect, and sometimes showcase overtly political motives (as opponents of the war in Iraq and President Bush), and their approach might be a tough sell in an age of one-liners and easy solutions. Despite that and not being able to identify with many of the cases presented, I found the book inspiring. Karen, unwittingly or not, bought this not for the current me, but rather the future me. The me who lets the ideas and stories in the book rattle around in his brain for a little while and waits for the forces that cause me to find my calling align. Or, as a chapter title has it, for hope and history to rhyme.