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Indlæser... Channel Champions: How leading companies build new strategies to serve customersaf Steven Wheeler
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"The channels by which goods are marketed and distributed have become the new drivers of economic success. From these channels flow customer satisfaction, market share, revenue gains, and profitability. It's not so much what you sell today, but how you sell it. And there is no going back."--BOOK JACKET. "In Channel Champions, Booz-Allen & Hamilton consultants Steven Wheeler and Evan Hirsh write about dozens of companies that have excelled in this channel-driven economy."--Jacket. No library descriptions found. |
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Google Books — Indlæser... GenrerMelvil Decimal System (DDC)658.8Technology Management and auxiliary services Management Of MarketingLC-klassificeringVurderingGennemsnit:
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