Om forfatteren
Gini Dietrich is founder and CEO of Arment Dietrich, an integrated marketing communications firm; and Spin Sucks Pro, a professional development site for PR and marketing pros. Her blog, Spin Sucks, is the number one online destination for PR and marketing tips, tools, and techniques. An vis mere award-winning communicator, her clients have included Abbott, Sprint, Ocean Spray, Bayer, BASF, The Catfish Institute, Central Garden Pet, and Denny's. She speaks in venues ranging from trade organizations and international social media and communication forums to Vistage International and PRSA. vis mindre
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Spin Sucks: Communication and Reputation Management… af Gini Dietrich
In 2014 a fellow job hunter brought me along for coffee with Gini Dietrich. A Chicago blogger with a digital PR boutique, Dietrich shared thoughts on personal branding and gave me hope about life after newspapers. "Spin Sucks" is based on her blog advice on white-hat SEO—write useful content and your reward will be great in Google. Algorithms keep getting smarter, but that's still the best search engine strategy. Dietrich's book is still one of the most readable primers on small-business marketing, and I hear she still takes coffee meetings, bless her.… (mere)
Statistikker
- Værker
- 3
- Medlemmer
- 36
- Popularitet
- #397,831
- Anmeldelser
- 3
- ISBN
- 3